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News & Insights

News & Insights

Partner Spotlight: Connotate

Once upon a time the Internet was a place where humans went to look at “pages” of content. These days, however, more “machines” than humans are using the web and many of these little machines are powered by our partner Connotate. Connotate’s “Agents” keep track of billions of price changes, product specifications, people, and companies worldwide in real-time and turn passive website content into living data feeds that can be plugged into a myriad of applications and operational workflows, including data analytics, CRM, ERP, and other proprietary processes.

The impact of this cannot be overstated. You want to compare list prices versus street prices for Canon copiers worldwide? No problem. You want to know every time a realtor gets their license? Easy peasy. How about tracking which brands of medicine are covered by which insurance plans? Every oil drilling permit issued yesterday? Every company hiring engineers in Southern Illinois? The list of possibilities is literally endless.

Information Evolution partnered with Connotate three years ago specifically to monitor corporate executive bio pages for changes in real-time. Soon we realized that this simple use case was just the tip of the iceberg and we started building Agents to wade through mountains of publicly available data of all kinds, including:

  • News and Press Releases
  • Government Records
  • Product Information
  • Blog and Social Media Posts

These hard-working Agents power data feeds that are now embedded in the workflows of tens of thousands of working professionals. These feeds are the key to the functionality of all kinds of internal systems including:

  • Competitive Intelligence (pricing and product data)
  • Sales Intelligence (people and company contact data)
  • Current Awareness (news, sentiment, and other content)

As open data from the government continues to grow in volume and become more usable and valuable, the role for Connotate’s Agents will only continue to grow. We look forward to being a part of this growth and, dare we say, evolution.

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